About

Barrie Scardina joined global real estate solutions firm Cushman & Wakefield as Executive Managing Director and Head of Retail Services, Americas, in November of 2019, leading brokerage teams to deliver optimal solutions to retailers and brands. In 2022, Barrie was elevated to the role of Regional President, Northeast, leading brokerage and services across all service lines. In 2023, she took on the challenge of President of Americas Retail Services, Agency Leasing and Alliances, partnering across office, industrial and retail to provide nuanced client solutions. Barrie is consistently focused on delivering value to clients by serving as a trusted advisor and incorporating data, analytics, and business valuation as part of her strategies. This unique approach to client relationships ensures that the firm delivers against client goals, optimizing outcomes and mitigating risk. Barrie is results-oriented and remains focused on transforming the real estate landscape by strategically driving revenue, identifying operational efficiencies, and growing profitability. 
 
Prior to her appointment at Cushman & Wakefield, Barrie spent three decades leading vital retail initiatives across a variety of world-class organizations, including Polo Ralph Lauren, Liz Claiborne, The Children’s Place and Tory Burch. She brings more than 15 years of executive experience to her current role with the firm, including expertise in creating long-range strategies, business forecasting, omni-channel inventory management, and system implementation and integration. Most recently, Barrie was with Calvin Klein, where she led the company’s North American Retail Division as President, setting strategic direction for merchandising, consumer experience and operational improvements. 
 
Throughout her career, Barrie has focused on mentoring and developing talent and creating cultures that foster collaboration and equality. She is the executive sponsor for Cushman & Wakefield’s Women’s Integrated Network and serves on two diversity committees focused on improving the employee experience.

Affiliations

• Graduate of the Wharton School of Business’ Philips Van Heusen Global Leadership Program (2017) 
• Board Member of Safe Horizon (2017-2019) 
• Member of Women’s Retail Leadership Circle (WRLC) 
• Member of the International Council for Shopping Centers (ICSC) 
• Member of CHIEF Private Women’s Network  
• Executive Sponsor of Cushman & Wakefield’s Women’s Integrated Network National Chapter 
• Member of CREW NY; Participant at National level 
• Recognized by Globe St. as a Woman of Influence (2020)