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New Perspectives (image) New perspective (image)

New Perspective: From Pandemic to Performance

Michael Boonshoft

As a global leader in the commercial real estate (CRE) industry, Cushman & Wakefield offers clients a new perspective on COVID-19’s impact on CRE and beyond, preparing them for what’s next.

We will continue to provide updates as frequently as possible.

Get a new perspective on: 

Economy | Workplace | Investments | Retail & E-commerce | Industries | Sustainability 


Now Available: Predicting the Return to the Office
In this latest report, the first of a new three-part Return to Office series, we look at progress across Asia Pacific, Canada, Europe and the United States, providing a valuable outlook as businesses prepare their return to office strategies.
Get the Report Subscribe for updates
グローバルアウト―ソーシング100、IAOP
「スーパースター」・「持続可能優秀賞」
詳細はこちら
全米ベスト・エンプロイヤー、フォーブス（Forbes）
全米ベスト・エンプロイヤー ・フォー・ダイバーシティ 2019、フォーブス（Forbes）
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In the news

Brett White CNBC August 2021 (image)
Cushman & Wakefield CEO expects ‘full recovery’ in office employment by mid-2022
Brett White, Executive Chairman and CEO of Cushman & Wakefield, told CNBC he’s seeing encouraging signs in the office market as it overcomes significant coronavirus-related disruption.

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Bloomberg Article (image)
Office Leasing Seen Remaining Below Pre-Covid Levels Until 2025
Global pricing and demand for office space will take almost five years to recover from the damage wrought by the pandemic, according to a report by Cushman & Wakefield.

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Brett White CEO on CNBC (image)
Cushman & Wakefield CEO on the timeline to an office space demand recovery
Cushman & Wakefield CEO Brett White joins CNBC’s “Squawk on the Street” team to break down its earnings and how he anticipates office space demand to recover eventually.

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GMA (image)
What offices will look like going forward
ABC's Diedre Bolton joins us with more on new CDC guidelines about working environments.

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Toby Dodd (imagE)
America Disrupted: The future of the workplace
Yahoo Finance’s Akiko Fujita spoke with Cushman & Wakefield NY Region President Toby Dodd, WeWork Chief Production & Experience Officer Hamid Hashemi, and Thrive Global Founder & CEO Arianna Huffington about what the workplace will look like after COVID-19.

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How to Make Offices More Healthful—and Less Stressful
Employers need to create offices that workers will feel safe to come back to

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Brett Jeroen (image)
Trying Out New Office Layouts for the Post-Pandemic Age
Cushman & Wakefield experiments with distant desks, one-way aisles, restricted conference rooms, and lots of signage.

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New yorker (image)
How the Coronavirus Will Reshape Architecture
What kinds of space are we willing to live and work in now?

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Here’s how coronavirus may change how Big Tech works
Cushman & Wakefield constructed a mock-up of what it calls “The 6 Feet Office,” in Amsterdam, to demonstrate what a safe office space may look like.

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CNN Business (image)
Plexiglass, masks, warning signs: Is this the office of the future?
As countries begin reopening, offices are redesigning their environments to keep workers safe from coronavirus.

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New perspective on the Economy

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Insights • Economy

EMEA Markets View

Our EMEA local market research colleagues share the latest real estate market views from their countries.
1/13/2022
Policy Tracker card (image)
Research

Policy Watch Q3 2020: COVID-19 Economic Measures Across Top Global Economies

As unprecedented as the crisis is, it’s being met by a wholly unprecedented global policy response. From Europe and the UK to countries throughout Asia and the Americas, central banks and governments have been called to action—and they are stepping up.
10/9/2020
New Normal (image)
Research • Economy

How do we move forward after COVID-19 changed the world?

The global pandemic has changed the way we operate, run businesses, educate children, socialize with friends – it’s changed the way we live our lives.
10/7/2020
New Normal (image)
Research • Economy

How COVID-19 is hitting the reset button on the global economy and property types

The stresses caused by the 2020 global recession will have a major impact on property across the globe over the next several years.
Kevin Thorpe • 10/7/2020
Leveraging Mergers and Acquisitions with Incentives
Article • Professional Services

Leveraging Mergers and Acquisitions with Incentives

A company merging with or acquiring another firm should make sure to perform its due diligence with regard to previously granted incentives before entering into the transaction.
Jason Lake • 10/2/2020
Research • Economy

Global Office Impact Study & Recovery Timing Report

An analysis of COVID-19’s impact on the office sector: forecasts and outcomes.
Kevin Thorpe • 9/22/2020
House View (image)
Research • Economy

Coronavirus Impact on Global Property Markets

Hear Chief Economist, Kevin Thorpe and other key global leaders discuss market observations and the pandemic’s economic impact on property types and capital markets across the Americas, EMEA and APAC via the webinar replay videos.
Kevin Thorpe • 5/14/2020
House View (image)
Research • Economy

Coronavirus Impact on the Property Markets: Focus on U.S. & Canada

In this first edition, we focus on the Americas, providing impact analysis and the latest market observations on all property types and capital markets.
Kevin Thorpe • 4/21/2020
global policy (image)
Article

Global Policy Report

It is clear now that what was originally a supply-side shock—and to a lesser extent an export demand shock for the global economy—has morphed into something far more pernicious.
Kevin Thorpe • 4/2/2020
Research

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New perspective on the Workplace

Return-to-OfficeCampaign-WebCard
Research • Workplace

Predicting the Return to the Office

The rise of the Delta variant has increased uncertainty and pushed back return-to-office plans for some occupiers. This global report provides insight into the factors impacting occupier and employee decisions along with a potential trajectory of when employees will return to the office en masse in each global region.
Kevin Thorpe • 9/24/2021
Art and Creativity in the Workplace (image)
Podcast • Workplace

Podcast: Art and Creativity in the Workplace

How can an engaging workplace art programme, in both physical and digital spaces, play a role in engaging staff, nurturing behaviours and developing a creative culture in the workplace?
Michael Creamer • 6/25/2021
Portfolio Reset (image)
Article

Portfolio Reset: Aligning Portfolio, Labor & Workplace Strategy

As labor migrates to new markets, real estate market conditions evolve, and the workplace is reimagined, there is no better time to develop a unique strategy for your organization.
Michael McDermott • 6/22/2021
052021RTWActiveRecoveryDA03WebCardnew
Insights • Workplace

Leading an Active Recovery to Build the Best Workplace Experience

Leading an Active Recovery shows how an Agile approach can engage the C-suite in real estate decisions that balance the codependent – and often contradictory – needs for efficiency, effectiveness and engagement.
Despina Katsikakis • 6/10/2021
Edge Vol 6 Remote Working (image)
Insights • Workplace

Is Remote Working Taking its Toll on Employees?

Organizations must pivot to meet the demands of a changing workplace ecosystem.
5/13/2021
Talent on the move (image)
Research • Workplace

Talent on the Move: Where People Live & Work After COVID-19

All of this discussion about the pandemic creating large permanent shifts in terms of where people will live and work post-pandemic is overstated or at least premature.
David Smith • 5/12/2021
Facilities Management Across the New Workplace Ecosystem
Research • Facilities Management

Facilities Management Across the New Workplace Ecosystem

Although substantial questions remain about the future of the workplace, it is becoming increasingly clear that a focus on the office as the sole place where work is done is no longer applicable and that there is actually an ecosystem of workplaces.
5/12/2021
FM and Workplace Experience (image)
Podcast • Workplace

Accelerated Shifts: Facilities Management and Workplace Experience Podcast

From enabling the mass transition to homeworking to ensuring employees can work in clean, safe environments, workplace and FM practitioners have played a key role in the response to the global pandemic crisis.
Bryan Jacobs • 5/11/2021
XSF 4.0 card (image)
Insights • Workplace

Create the office experience people want

​People thrive when they have a choice on where to work, and when they exercise that choice to come to the office frequently.
Bryan Berthold • 5/7/2021
Reimagining Office Space as a Service
Podcast • Workplace

Podcast: Reimagining Office Space as a Service

There is a fundamental misunderstanding that changes to how we work, post-pandemic, are merely an acceleration of trends that were already underway. Are we in fact witnessing the start of a revolution that will utterly transform the dynamics of the real estate industry?
Michael Creamer • 4/14/2021
Corenet Survey
Insights • Workplace

Workplace Ecosystems: The Office’s Changing Place in an Agile World

Cushman & Wakefield partnered with CoreNet Global to survey its membership on the future of the workplace.
David Smith • 4/7/2021
Edge Magazine Vol 6 - 5G
Insights • Technology

Why 5G is more important than ever

With working from home at an all-time high, 5G couldn’t have come at a better time. How will it impact the office of the future?
3/31/2021
Edge Magazine Office Pods
Insights • Workplace

Office pods popping up

Introducing a third space solution—office pods. What are the benefits for investors, landlords, employers and users?
Shaun Brodie • 3/31/2021
XSF (image)
Insights • Workplace

New employees doing surprisingly well in hybrid workplace

Even though many “honeymooner” employees have yet to set foot in the office, XSF shows they’re leading the pack on some engagement indicators – but there are also areas to beware of.
Bryan Berthold • 3/26/2021
Building Culture (image)
Podcast • Workplace

Building Culture: A Values Perspective Podcast

Culture is not an initiative or a project, but the sum of habits and behaviors. How can organizations put their values into action?
Michael Creamer • 3/16/2021
Humanizing Leadership Podcast (image)
Podcast • Workplace

Podcast: Humanizing Leadership

The pandemic crisis has been a powerful catalyst to thinking differently - to find greater success and fulfilment in our current times many business leaders have paused and reflected on their own sense of self and identity.
Michael Creamer • 3/3/2021
10 key learnings (image)
Research • Workplace

10 Key Learnings and What They Mean for Real Estate

It’s likely a fool’s errand to try to wrap all the complexities, shifts, challenges and surprises of 2020 into a meaningful summary. However, throughout the year, our team did uncover and analyze major trends and key learnings that emerged for the real estate industry.
Kevin Thorpe • 3/2/2021
Sustainable Business Podcast (image)
Podcast • Sustainability / ESG

Podcast: All Inclusive Sustainable Business

What does sustainability have to do with inclusion? Understanding and navigating these impacts will be critical to avoid deepening existing inequalities and support a 'just transition'.
Michael Creamer • 2/17/2021
Wellbeing and Work Podcast (image)
Podcast • Workplace

Podcast: Wellbeing and Work

We are living a work-life integration where people don’t know when or how to turn off. As these challenging times continue to have a significant impact on employees, have we seen the wake-up call for employers to consider investing in the experience of their employees?
Michael Creamer • 2/3/2021
Culture Rebuilding Podcast (image)
Podcast • Workplace

Rebuilding Culture In A Post Pandemic World

With business leaders planning to maintain a hybrid work-from-home structure even after the COVID-19 threat has passed, everything has changed. How should businesses now think about culture and what it means?
Despina Katsikakis • 1/21/2021
Part 3 Workplace Ecosystems (image)
Research • Workplace

Workplace Ecosystems of the Future

In this report, we examine what the future of the office will look like in a post-COVID-19 world by exploring investor, occupier and placemaker feedback and analyze historical work from home (WFH) penetration rates.
David Smith • 12/21/2020
Edge Vol5 Millenials (image)
Insights • Workplace

Millennials and COVID-19: The unlucky generation 

Millennials have been more affected by the pandemic than other generations and will become a powerful change agent.
Dominic Brown • 12/17/2020
What's your take card (image)
Video • Workplace

What’s your take…on investors and occupiers

EMEA Heads of Occupier Services and Investor Services, James Maddock and James Young, discuss how companies can keep employees engaged during challenging times such as a pandemic. 
James Young • 12/2/2020
 

New perspective on Investments

costs
Insights • Investment / Capital Markets

Infographic: Choose Your Next European Tech Hub in Line with Your Business Drivers

Understanding the most recent trends in Foreign Direct Investment (FDI) can help to identify, by sector, which locations are most attractive for corporates’ operations.
Dimitris Vlachopoulos • 6/15/2021
062021GRISwebcard
Research

Global Residential Impact Study: Which Gateway Markets are Primed to Rebound Post-Pandemic?

This Global Multi-Family study examines 27 global gateway markets and assesses the impact the pandemic had on residential demand, provides a “rebound ranking” score and investment recommendations.
6/4/2021
What's your take card (image)
Video • Workplace

What’s your take…on healthy buildings?

Senior Vice President, Building Solutions Group at Carrier, Rajan Goel, discusses the importance of healthy buildings in a post-COVID-19 world.
1/8/2021
What's your take card (image)
Video • Investment / Capital Markets

What’s your take…on the state of global investment?

Global Head of Investor Research, David Bitner discusses what’s happening in 2020 and the good news on the investment front coming in the year ahead.
12/17/2020
APAC on the rise Edge Vol5 (image)
Insights • Economy

Asia Pacific on the rise

Why Asia Pacific will grow and dominate the next decade.
12/16/2020
New Normal (image)
Research

Coliving During COVID-19

Prior to the COVID-19 crisis, coliving was a rapidly growing niche asset class in major North American markets. The pandemic has created some challenges for developers and operators as overall rents and occupancy have declined, yet rent collections have remained in line with conventional multifamily.
Susan Tjarksen • 11/12/2020
New Normal (image)
Research • Technology

5G is here. Why it matters and how it will play a part in a post-COVID-19 world

With working from home becoming the ‘new normal’ due to COVID-19 – at least in the short term – being better connected via 5G has become crucial to organizations.
6/1/2020
New Normal (image)
Research • Technology

Are Millennials and Gen Z powering a FinTech revolution?

The global fintech industry has grown significantly and now there is potential for this disruption to be turbo-charged.
Dominic Brown • 6/1/2020
Asset Services Guides (image)
Research • Facilities Management

Guidelines, Considerations & Resources for Landlords & Property Managers

These guides are the foundation from which landlords and property managers can prepare their properties for reopening and minimize the impact to tenants.
5/22/2020
Fly on the wall (image)
Video • Technology

Fifth Wall and Cushman & Wakefield: The return to public spaces

Analysis of how buildings and the technology in them will change as a result of the COVID-19 pandemic, and the changing dynamic between landlords and tenants.
5/21/2020
occupier monetization (image)
Research • Investment / Capital Markets

Occupier Monetization in the Time of COVID-19

The impact of COVID-19 has caused uncertainty for many companies. As earnings pressures and liquidity needs have increased, corporations are focused on drawing down on credit lines, renegotiating debt terms and accessing government assistance through federal programs.
Robert Elms • 5/6/2020
Debt Markets card (image)
Article • Investment / Capital Markets

Debt Markets on Path to Recovery

The Federal Reserve released new term sheets for its various lending facilities. Credit market conditions have improved in these targeted areas and to a lesser extent in related credit markets.
5/1/2020
hotel industry (image)
Article • Valuation

The Current & Future State of the Hotel Industry

The hotel industry is one of many facing uncertainties due to COVID-19. Read highlights about the U.S. hotel industry’s current landscape, opportunities and strategies as we continue to look ahead.
Elaine Sahlins • 4/23/2020
Multifamily Webinar Replay (image)
Video

Webinar: COVID-19 Implications for Multifamily Investors

Watch Cushman & Wakefield’s webinar to learn about the impact of COVID-19 on the multifamily space and implications for investors.

Rebecca Rockey • 4/16/2020
negotiating incentives banner (image)
Article • Investment / Capital Markets

Negotiating Business Incentives: Preparing for What’s Next

What can companies anticipate for ongoing projects and future incentive agreements?
Jason Lake • 4/16/2020
Hotel sensitivity (image)
Article

The Impact of COVID-19 on Hotel Values

The long-term impact on U.S. hotel performance will vary by market, and the durations of the initial decline and the subsequent recovery remain uncertain.
Elaine Sahlins • 4/15/2020
Auto dealers (image)
Article • Valuation

COVID-19 Impact on Automobile Dealership Real Estate

There is no doubt that the COVID-19 event is causing concern in the automotive industry.
Stephen Kay • 4/13/2020
Lease provisions for landlords (image)
Article • Workplace

Lease Provisions to be Aware of Amid COVID-19

Due to the virus’ impact, tenants may struggle to occupy space and pay rent in the upcoming months. We would like to make you aware of a few clauses that tenants may explore as possible options to withhold rent, seek abatement or terminate their lease.
Barrie Scardina • 4/10/2020
 

New perspective on retail & e-commerce

The grocery store of the future
Insights

The grocery store of the future

Thanks to digital disruption, the grocery store of the future will provide a myriad of options to its customers. What might it look like?
Barrie Scardina • 3/31/2021
Edge Magazine Digital Sales
Insights • E-Commerce

Keeping up with digital sales demand

Digital sales, also known as e-commerce, have been growing steadily over the past several years. How do companies keep up?
Tim Crighton • 3/31/2021
E-commerce Growth Surge Card Image
Article • Supply Chain

E-commerce Growth Surge Sparks Logistics Free-For-All

E-commerce has exploded in recent years, but as COVID-19 emerged the sector has seen unprecedented growth. While many industries battled disruptions, e-commerce provides opportunity.
Benjamin Conwell • 11/16/2020
New Normal (image)
Research

Can the shopping mall survive COVID-19?

With the continued growth of e-commerce and the impact of COVID-19, mall developers are faced with difficult challenges and the ultimate question: what does the future hold for the shopping mall?
Richard Latella • 10/7/2020
supply chain card (image)
Article • Supply Chain

The Supply Chain Ripple Effect Could Linger for Months

The pandemic and changing consumer behavior exposed weaknesses in supply chains, and as a result, we may see stock-outs and low inventories for months.
Erin Bruner • 7/20/2020
Retail (image)
Article

Retail Strategies to Optimize Inventory and Convert Consumers

The retail landscape is evolving, and brands will need to be agile and forward-thinking to capitalize on new opportunities and compete in a rapidly changing marketplace.
Barrie Scardina • 6/25/2020
Retail Fitness (image)
Article

Restoring Retail Confidence: The Future of Fitness

The fitness industry pivoted during mid-March when fitness centers and boutique gyms were forced to close as a result of COVID-19. Now, the looming question is: How will the fitness industry move forward as this pandemic evolves?
Barrie Scardina • 5/14/2020
Retail readiness (image)
Research

Retail Readiness Essentials Checklist

Cushman & Wakefield Retail experts have compiled the Retail Readiness Essentials Checklist to share experiences, industry knowledge and best practices across the globe.
4/30/2020
Restoring Retail Confidence (image)
Article

Restoring Retail Confidence: Strategies Forward-Looking Brands Should Consider Now

it is critical that retailers begin to look forward and strategize how they will re-engage their customers when this virus is contained.
Barrie Scardina • 4/10/2020
Insights

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New perspective on Industries

V&A Industrial Logistics Investor Outlook_Spring 2025_WEB ASSETS
Research • Valuation

Industrial / Logistics Investor Outlook

Cushman & Wakefield Valuation & Advisory’s Logistics & Industrial Practice Group periodically surveys investors regarding their decision-making processes in selecting overall capitalization rates. In this report, we present our latest results, followed by recent industrial market highlights.  
Mike Schaeffer • 10/20/2025
MRI-2022-Assets-Web-card-750x456px
Research

Global Manufacturing Risk Index

Following almost three years of managing risks and complexities during and following the global COVID-19 pandemic, manufacturing and production businesses now face new and emerging conditions as well as continuing to navigate longer-term challenges.
Sally Bruer • 11/30/2022
student accommodations podcast
Podcast

Podcast: Student Accommodation and the Build-To-Rent Sector

When it comes to university accommodation, today's students have increased expectations of value across the accommodation experience.
Michael Creamer • 6/2/2021
Cobots Edge Vol 5 (image)
Insights • Technology

Automation accelerated: make way for the cobots

Collaborative robots (cobots) have become invaluable resources during this challenging time.
Sandy Romero • 12/16/2020
Sustaining Industrial Labor Needs During and After the Pandemic Web Card Image
Article

Sustaining Industrial Labor Needs During and After the Pandemic

Finding and retaining a skilled workforce continues to be a critical need, and those unemployed during the pandemic may need training and help with other issues to step into those open roles.
12/10/2020
New Normal (image)
Research

Is COVID-19 Healthcare’s Kryptonite?

Will the duration of COVID-19 highlight the vulnerability of the healthcare sector and lead to a reassessment of its much discussed “recession-resistance”? Or, will this pandemic reinforce and underscore healthcare’s sustainable, steady strength? Read Cushman & Wakefield's latest report that addresses these questions.
Lorie Damon • 12/9/2020
Logistics Global Podcast (image)
Research

Logistics: A U.S. and European Perspective Podcast

As global supply chains continue to be stress tested, the logistics market continues to show resilience and growth.
Rob Hall • 12/9/2020
New Normal (image)
Research

Coliving During COVID-19

Prior to the COVID-19 crisis, coliving was a rapidly growing niche asset class in major North American markets. The pandemic has created some challenges for developers and operators as overall rents and occupancy have declined, yet rent collections have remained in line with conventional multifamily.
Susan Tjarksen • 11/12/2020
Podcast CRE (image)
Podcast • Technology

Podcast: How Technology is Reshaping CRE

How should CRE professionals navigate the latest technological solutions to help them make better decisions?
11/2/2020
Podcast: Logistics & Industrial in India (image)
Podcast

Podcast: Logistics & Industrial in India

With international business looking seriously at India to take advantage of the world's second largest population - India is a complex and fascinating part of the world, for both investors and occupiers alike.
Rob Hall • 10/16/2020
Global Cloud Report Card Image
Research • Technology

State of the Cloud: Data Center Global Cloud Report

The recent pandemic has accelerated the move of companies large and small to the major cloud services. They are drawn by the scalability and accessibility of these platforms that are in place to assist with the complexities of a fully distributed workforce.  
Andrew Fray • 8/27/2020
Research

The Impact of COVID-19 and Oil Price Declines on Oil Sensitive Office Markets

Demand for petroleum products collapsed at a time when global output was ramping up, fueled by rising shale oil output in the U.S. As a result, global oil prices collapsed for the third time in the last 13 years.
8/10/2020
New Normal (image)
Research • Sustainability / ESG

How COVID-19 made healthy indoor environments and wellness a priority

As a result of the pandemic, Indoor Environmental Quality (“IEQ”) is more important than ever.
Bryan Jacobs • 8/6/2020
Hotel card (image)
Insights

The strongest hotels are strategizing for a successful comeback

With little to zero travel happening since the pandemic’s inception, hotels have taken a hit like never before. As countries undertake various phased measures and approaches to recovery readiness, the hotel industry is poising itself for its own path forward.
Elaine Sahlins • 7/29/2020
 

New perspective on Sustainability

Sustainability (image)
Article • Sustainability / ESG

The State of Sustainability in Corporate Real Estate and Beyond

Based on an episode of What’s Next in Corporate Real Estate here’s the good news and the bad news concerning environmental practices in real estate as well as what the future holds.

Michael Creamer • 7/26/2021
Sustainability 101 (image)
Research • Sustainability / ESG

Sustainability 101: Your Guide to Critical Definitions

We have created a list of terms and definitions we think are of particular importance when it comes to sustainability and commercial real estate.
6/7/2021
Role of the City CArd (image)
Insights • Sustainability / ESG

The Role of Cities in Defining Our Environmental Future

To support that future, the urban ecosystem needs to be at the heart of urban and development planning. While some might argue that’s a constraint on development, it’s actually an opportunity.
6/3/2021
Edge Carbon (image)
Insights • Sustainability / ESG

All about carbon

Companies often talk about becoming ‘carbon neutral’ or achieving ‘net zero,’ but what does that actually mean?
5/26/2021
Insights

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Related Insights

COVID-19 Webinar Replay (image)
Insights • Economy

Webinar: COVID-19 Implications for Real Estate Investors and Occupiers

Watch the Cushman & Wakefield webinar to learn about the implications of COVID-19 for real estate investors and occupiers.
Kevin Thorpe • 3/23/2020
lessons from china
Research • Economy

COVID-19: Lessons from China

As the Greater China region enters a recovery phase following months of COVID-19 turmoil, we’re bringing you insights on how occupiers and investors are together trying to discover what business as usual now looks like.
3/16/2020

Related News

Empty office modern clean
Well Living Lab, Delos, Cushman & Wakefield and Hines Align to Advance Return-to-Workplace Guidelines in Response to the COVID-19 Pandemic

4/27/2020

Recovery Readiness guide (image)
Cushman & Wakefield Releases How-to Guide for Reopening Workplaces

4/22/2020

6 Feet Office (image)
Cushman & Wakefield Announces Creation of Recovery Readiness Task Force to Prepare Businesses for Post-COVID-19 Recovery

4/8/2020

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